Substance Over Substances

Substance Over SubstancesSubstance Over SubstancesSubstance Over Substances

My High Is® is a movement encouraging young people to discover their natural high through sports, creativity, mindfulness, an

Shop Now

Substance Over Substances

Substance Over SubstancesSubstance Over SubstancesSubstance Over Substances

My High Is® is a movement encouraging young people to discover their natural high through sports, creativity, mindfulness, an

Shop Now

Brand Message

The phrase 'Substance Over Substances' represents the heart of the brand. It encourages young people to pursue activities that strengthen the mind, body, and character instead of experimenting with drugs or alcohol. 

Launch Collection

Giving Back

 A portion of proceeds from My High Is® apparel supports Chicago-based youth programs that encourage kids and teens to discover positive outlets such as sports, arts, and mentorship. 

Community Participation – Share Your High

 My High Is® invites the community to submit their own 'My High Is…' ideas. Selected ideas may inspire future shirt designs. 

More Highs Coming Soon

 My High Is… Basketball 

 My High Is… Football 

 My High Is… Golf 

 My High Is… Lacrosse 

 My High Is… Baseball 

 My High Is… Hockey 

 My High Is… Track 

 My High Is… Running  

About the Founder

Octavia Watkins – Creator of My High Is®

 My High Is® was created by Octavia Watkins to encourage kids and teens to discover their natural high through positive passions and purposeful living. The brand promotes the idea that the greatest highs in life come from what we build, create, and achieve—not substances that harm our future. My High Is® encourages youth between the ages of 7 and 19 to pursue passions that build confidence, discipline, and a strong sense of identity. 

Trademark Notice

 My High Is® is a federally registered trademark owned by Octavia Watkins and registered with the United States Patent and Trademark Office.  

Contact Us

 We welcome questions, partnership inquiries, and community submissions for future My High Is designs.  

Phone: 1-888-306-5772 Email: info@myhighis.com

Copyright © 2026 My High Is - All Rights Reserved.

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